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1 Print and Advertising costs
Cinema: P&A costsУниверсальный русско-английский словарь > Print and Advertising costs
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2 piggy-back advertising
Mktgan offer or promotion that runs in parallel with another campaign and incurs no costs -
3 разходи за реклама
advertising costsБългарски-Angleščina политехнически речник > разходи за реклама
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4 расходы на рекламу
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5 mainoskulut
advertising costs (noun)publicity costs (noun)* * *• advertising costs• publicity costs -
6 издержки рекламы
Русско-английский большой базовый словарь > издержки рекламы
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7 общие затраты на рекламу
Advertising: total advertising costs, total advertising expenditureУниверсальный русско-английский словарь > общие затраты на рекламу
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8 ilmoituskulut
• advertising charges• advertising costs -
9 ilmoituskustannukset
• advertising charges• advertising costs -
10 издержки в расчёте на один заказ
Advertising: costs per orderУниверсальный русско-английский словарь > издержки в расчёте на один заказ
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11 издержки в расчёте на один запрос
Advertising: costs per inquiryУниверсальный русско-английский словарь > издержки в расчёте на один запрос
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12 Werbeaufwand
m expenditure on advertising, advertising costs Pl.* * *Wẹr|be|auf|wandmadvertising costs pl, expenditure on advertising* * *Wer·be·auf·wandm ÖKON advertising expenditure* * ** * *m.ad spending n.advertising expense n. -
13 gasto
m.1 spending (dinero gastado).el gasto de energía energy consumptionel gasto educativo/militar spending on education/defense (de país)los gastos de la casa household expensescubrir gastos to cover costs, to break evenno reparar en gastos to spare no expensegastos corrientes running costgasto deducible tax-deductible expensegasto de defensa defense spendinggasto de desplazamiento relocation expenses, settling-in allowancegastos de envío postage and packinggastos fijos fixed charges o costsgastos generales general expenses, overhead costsgastos de mantenimiento maintenance costsgasto público public expendituregastos de representación entertainment allowancegastos de viaje travel expenses2 expense, expenditure, expenses, spending.3 output.pres.indicat.1st person singular (yo) present indicative of spanish verb: gastar.* * *1 expenditure, expense\gastos de mantenimiento running costs, maintenance costsgastos de representación entertainment allowance singgastos diarios daily expenses* * *noun m.expense, expenditure* * *SM1) [de dinero]la inversión nos supondría un gasto de varios millones — the investment would involve an expense o expenditure of several million
tenemos que reducir el gasto — we must cut costs o spending
gasto militar — military spending, military expenditure
gasto público — public spending, public expenditure
gasto sanitario — health spending, health expenditure
gasto social — welfare spending, welfare expenditure
gastos corrientes — [en empresa] running costs; [en la Administración] revenue expenditure sing
gastos de defensa — defence spending sing, defense spending sing (EEUU)
gastos de desplazamiento — [por viaje] travelling expenses, traveling expenses (EEUU); [por mudanza] relocation allowance sing
gastos de envío — postage and packing sing, postage and handling sing (EEUU)
gastos de transporte — [de personal] travelling expenses, traveling expenses (EEUU); [de mercancías] freight charges
gastos de viaje — travelling expenses, traveling expenses (EEUU)
gastos generales — overheads, overhead sing (EEUU)
3) [de gas] flow, rate of flow* * *masculino expense* * *= cost, expense, spending, outlay.Ex. If some records are acquired by only a limited number of libraries, it will be difficult to recoup the cost of creating and maintaining these records.Ex. At an earlier stage, the Library of Congress had decided to retain certain pre-AACR headings, in order to avoid the expense of extensive recataloguing.Ex. Whereas this proportion is dwindling as a percentage of the total budget, agricultural spending continues to rise in real terms.Ex. Educative work must continue to be publicised and libraries must make greater outlays of funds and staff.----* ahorro de gastos = savings in costs.* central de gastos = budget fund, budget head, budget heading.* compras fuera de acuerdos con proveedores = maverick spending.* con cierto gasto = at some expense.* congelar los gastos = freeze + expenditure.* contener los gastos = contain + costs.* controlar los gastos = control + costs, contain + costs.* con un gasto mínimo = at minimal expense.* con unos gastos menores = at a reduced expense.* correr con los gastos = bear + the cost(s), bear + the cost(s), pick up + the tab, pay + the piper.* corriendo con los gastos = at + Posesivo + own expense.* costear los gastos de Algo = pay + Posesivo + way.* cubrir gastos = allow for + costs, cover + costs.* dieta para gastos de manutención = per diem food allowance, per diem, expense allowance.* dinero de sobra para otros gastos = disposable income.* dinero para gastos = per diem allowance.* dinero para gastos imprevistos = cash float, petty cash.* dinero para gastos iniciales = seeding money, seed money.* dinero para gastos personales = pocket change, pocket money.* dinero para pequeños gastos = out of pocket allowance.* exceso de gastos = overrun [over-run], cost overrun.* fondo para gastos de funcionamiento = operating funds.* frenar el gasto público = curb + public spending.* gasto adicional = hidden extra.* gasto considerable = considerable expense.* gasto de dinero = expenditure of money.* gasto deducible = tax deduction, income-tax deduction.* gasto de empresa = business expense.* gasto de gestión = administration fee.* gasto descontrolado = runaway spending.* gasto desgravable = tax deduction.* gasto en comida = food bill.* gasto excesivo = overspending, overexpenditure.* gasto innecesario de = drain on.* gasto militar = military expenditure.* gasto público = public expenditure, government spending, government expenditure.* gastos = expenditure, outgoings.* gastos adicionales = overhead.* gastos + correr a cuenta de = bear + the cost(s).* gastos de alojamiento = lodging expenses, lodging costs.* gastos de avión = airfare [air fare].* gastos de calefacción = heating costs.* gastos de cancelación = cancellation fees.* gastos de capital = capital costs, capital investment, capital expenditure.* gastos de demora = demurrage.* gastos de desplazamiento = travel costs, travelling expenses, travel expenses.* gastos de envío = postage, shipping costs, shipping and handling, shipping charges.* gastos de estructura = overhead.* gastos de funcionamiento = operating costs, operating expenditure, operational costs, operating expenses, recurrent expenditure.* gastos de gestión = handling fee.* gastos de libros = book expenditure.* gastos de matrícula = tuition, registration fee(s), tuition fee(s).* gastos de refrigeración = cooling costs.* gastos de transporte = freight charges.* gastos de viaje = travelling expenses, travel expenses.* gastos directos = direct costs.* gastos en personal = staff costs.* gastos en sustitución de material = replacement costs.* gastos generales = overhead.* gastos indirectos = overhead, indirect costs.* gastos que no suponen un gran desembolso de dinero = out-of-pocket costs.* gastos varios = sundries.* hacer frente a gastos = meet + expenses.* hacer frente a un gasto = meet + cost.* incurrir en gastos = incur + costs, incur + charges, incur + expense, undertake + expenditure.* no escatimar gastos = go to + town on, lash out (on).* no reparar en gastos = go to + town on, lash out (on).* pagarse + Posesivo + propios gastos = pay + Posesivo + own way.* para cubrir gastos = on a cost-recovery basis.* partición de gastos = cost sharing [cost-sharing].* partida para gastos de funcionamiento = operating budget, operating funds.* presupuesto para gastos de funcionamiento = operating budget, operating funds.* recortar gastos = cut + expenditure, cut + expenses.* recuperar gastos = recoup + costs, recoup against + costs.* reducción de gastos = cost cutting, cost saving [cost-saving], cost reduction.* reducir gastos = cut + costs, cut + spending, make + economies, make + cuts, reduce + costs.* sin gastos = no cost(s).* sufragar gastos = meet + expenses, defray + costs.* sufragar un gasto = meet + cost.* tasa para cubrir gastos = cost-recovery fee.* tener gastos = incur + costs.* tener gastos generales = incur + overheads.* usar como gasto deducible = write off.* * *masculino expense* * *= cost, expense, spending, outlay.Ex: If some records are acquired by only a limited number of libraries, it will be difficult to recoup the cost of creating and maintaining these records.
Ex: At an earlier stage, the Library of Congress had decided to retain certain pre-AACR headings, in order to avoid the expense of extensive recataloguing.Ex: Whereas this proportion is dwindling as a percentage of the total budget, agricultural spending continues to rise in real terms.Ex: Educative work must continue to be publicised and libraries must make greater outlays of funds and staff.* ahorro de gastos = savings in costs.* central de gastos = budget fund, budget head, budget heading.* compras fuera de acuerdos con proveedores = maverick spending.* con cierto gasto = at some expense.* congelar los gastos = freeze + expenditure.* contener los gastos = contain + costs.* controlar los gastos = control + costs, contain + costs.* con un gasto mínimo = at minimal expense.* con unos gastos menores = at a reduced expense.* correr con los gastos = bear + the cost(s), bear + the cost(s), pick up + the tab, pay + the piper.* corriendo con los gastos = at + Posesivo + own expense.* costear los gastos de Algo = pay + Posesivo + way.* cubrir gastos = allow for + costs, cover + costs.* dieta para gastos de manutención = per diem food allowance, per diem, expense allowance.* dinero de sobra para otros gastos = disposable income.* dinero para gastos = per diem allowance.* dinero para gastos imprevistos = cash float, petty cash.* dinero para gastos iniciales = seeding money, seed money.* dinero para gastos personales = pocket change, pocket money.* dinero para pequeños gastos = out of pocket allowance.* exceso de gastos = overrun [over-run], cost overrun.* fondo para gastos de funcionamiento = operating funds.* frenar el gasto público = curb + public spending.* gasto adicional = hidden extra.* gasto considerable = considerable expense.* gasto de dinero = expenditure of money.* gasto deducible = tax deduction, income-tax deduction.* gasto de empresa = business expense.* gasto de gestión = administration fee.* gasto descontrolado = runaway spending.* gasto desgravable = tax deduction.* gasto en comida = food bill.* gasto excesivo = overspending, overexpenditure.* gasto innecesario de = drain on.* gasto militar = military expenditure.* gasto público = public expenditure, government spending, government expenditure.* gastos = expenditure, outgoings.* gastos adicionales = overhead.* gastos + correr a cuenta de = bear + the cost(s).* gastos de alojamiento = lodging expenses, lodging costs.* gastos de avión = airfare [air fare].* gastos de calefacción = heating costs.* gastos de cancelación = cancellation fees.* gastos de capital = capital costs, capital investment, capital expenditure.* gastos de demora = demurrage.* gastos de desplazamiento = travel costs, travelling expenses, travel expenses.* gastos de envío = postage, shipping costs, shipping and handling, shipping charges.* gastos de estructura = overhead.* gastos de funcionamiento = operating costs, operating expenditure, operational costs, operating expenses, recurrent expenditure.* gastos de gestión = handling fee.* gastos de libros = book expenditure.* gastos de matrícula = tuition, registration fee(s), tuition fee(s).* gastos de refrigeración = cooling costs.* gastos de transporte = freight charges.* gastos de viaje = travelling expenses, travel expenses.* gastos directos = direct costs.* gastos en personal = staff costs.* gastos en sustitución de material = replacement costs.* gastos generales = overhead.* gastos indirectos = overhead, indirect costs.* gastos que no suponen un gran desembolso de dinero = out-of-pocket costs.* gastos varios = sundries.* hacer frente a gastos = meet + expenses.* hacer frente a un gasto = meet + cost.* incurrir en gastos = incur + costs, incur + charges, incur + expense, undertake + expenditure.* no escatimar gastos = go to + town on, lash out (on).* no reparar en gastos = go to + town on, lash out (on).* pagarse + Posesivo + propios gastos = pay + Posesivo + own way.* para cubrir gastos = on a cost-recovery basis.* partición de gastos = cost sharing [cost-sharing].* partida para gastos de funcionamiento = operating budget, operating funds.* presupuesto para gastos de funcionamiento = operating budget, operating funds.* recortar gastos = cut + expenditure, cut + expenses.* recuperar gastos = recoup + costs, recoup against + costs.* reducción de gastos = cost cutting, cost saving [cost-saving], cost reduction.* reducir gastos = cut + costs, cut + spending, make + economies, make + cuts, reduce + costs.* sin gastos = no cost(s).* sufragar gastos = meet + expenses, defray + costs.* sufragar un gasto = meet + cost.* tasa para cubrir gastos = cost-recovery fee.* tener gastos = incur + costs.* tener gastos generales = incur + overheads.* usar como gasto deducible = write off.* * *expenseun gasto innecesario an unnecessary expenselos gastos de la casa household expensestoma este dinero para tus gastos have this money for your expensesel arreglo supondría un gasto de medio millón it would cost half a million to repairnos hemos metido en muchos gastos we've incurred a lot of expenseeste mes he tenido muchos gastos this has been an expensive month for me o I've spent a lot of money this monthtuvo que pagar los gastos del juicio she had to pay the legal costsno me compensa el gasto de tiempo it isn't worth my while spending the time on itrestringir gastos to limit expenditurecubrir (los) gastos to cover (the) costsgastos de defensa defense spendingCompuestos:el gasto público public expenditurempl bank charges (pl)● gastos de comunidad or (CS) comunesmpl service chargempl operating costs (pl)mpl lobbying expenses (pl)mpl maintenance costs (pl)mpl legal costs (pl)mpl advertising costs (pl)mpl expenses (pl)mpl public health expenditure o costsmpl insurance costs (pl)mpl freight charges (pl)mpl travel expenses (pl)● gastos fijos or estructuralesmpl overheads (pl)mpl general expenses (pl)* * *
Del verbo gastar: ( conjugate gastar)
gasto es:
1ª persona singular (yo) presente indicativo
gastó es:
3ª persona singular (él/ella/usted) pretérito indicativo
Multiple Entries:
gastar
gasto
gastar ( conjugate gastar) verbo transitivo
1 ( consumir)
gasto algo en algo to spend sth on sth
2 (desperdiciar, malgastar) ‹dinero/tiempo/energía› to waste
3 ( desgastar) ‹ropa/zapatos› to wear out;
‹ tacones› to wear down
4 (fam) (llevar, usar) ‹ropa/gafas› to wear;
5 ‹ broma› to play;◊ le gastoon una broma they played a joke o trick on him
gastarse verbo pronominal
1 ( enf) ‹ dinero› to spend
2 [pilas/batería] to run down;
3 [ropa/zapatos] ( desgastarse) to wear out
4 ( enf) (fam) ( tener) to have;◊ se gasta un genio … he has a terrible temper!
gasto sustantivo masculino
expense;
este mes he tenido muchos gastos this has been an expensive month for me;
el gasto público public expenditure;
gastos de correo postage;
gastos de envío postage and handling (AmE) o (BrE) packing
gastar verbo transitivo
1 (dinero, tiempo) to spend
(gasolina, energía) to consume
2 (desperdiciar) to waste
3 (terminar) to use up
4 (emplear, usar) (ropa, gafas, zapatos) to wear: gasta papel de cartas azul, he uses blue writing paper
5 le gastaron una broma, they played a joke on him
♦ Locuciones: gastarlas, to behave, act: procura no llevarte mal con el jefe, que no sabes como las gasta, tread carefully with the boss until you find out what sort of person she is
gasto sustantivo masculino
1 (cantidad de dinero) expenditure
(más en pl) gastos, expenses: este dinero es para tus gastos, this is your pocket money
comprarle libros es un gasto inútil, it's just not worth buying him books
casi no ganamos para cubrir gastos, we just don't earn enough to cover our expenses
no te preocupes, yo corro con los gastos, don't worry, I'll deal with the bills
gastos fijos, fixed costs
gastos imprevistos, unforeseen expenses
2 (uso, consumo) tenemos mucho gasto de luz, we consume a lot of electricity
' gasto' also found in these entries:
Spanish:
comprobante
- derroche
- desperdicio
- extra
- imprevista
- imprevisto
- papelería
- permitirse
- respetable
- salida
- sangría
- desembolso
- disparatado
- gastar
- insostenible
- moderar
- suprimir
English:
anticipate
- cover
- curtail
- expenditure
- expense
- extravagance
- face
- halve
- meet
- prank
- precedence
- restraint
- winnings
- size
- spending
* * *gasto nm[dinero gastado] spending; [costo] expense;el gasto de energía energy consumption;el gasto educativo/militar [de país] spending on education/defence;los gastos de la casa household expenses;mis padres me dan dinero para mis gastos my parents give me pocket money;correr con los gastos (de algo) to meet o bear the cost (of sth), to pay (for sth);cubrir gastos to cover costs, to break even;no reparar en gastos to spare no expensegastos de aduana customs charges;gastos de alojamiento accommodation allowance;Fin gasto amortizable capitalized expense; CSur gastos comunes service charge;gastos de comunidad service charge;Com gastos corrientes running costs; Fin gasto deducible tax-deductible expense;gastos de desplazamiento relocation expenses, settling-in allowance;Com gastos diversos sundries;gastos de envío [entre empresas] shipping charges;[personales] postage and Br packing o US handling; Com gastos de explotación operating costs; Com gastos fijos fixed charges o costs; [en una casa] overheads;gastos financieros financing charges;Com gastos generales overheads, overhead costs; Fin gastos de gestión handling charges;gastos de mantenimiento maintenance costs;gastos de personal personnel expenses, staffing costs;gasto público public o government expenditure;gastos de representación entertainment allowance o expenses;Fin gastos de tramitación handling charges;gastos de transporte freight charges, transport costs;gastos de viaje travelling expenses* * *m expense;gastos expenses;meterse en gastos spend money;cubrir gastos cover one’s costs, break even;* * *gasto nm1) : expense, expenditure2) deterioro: wear3)gastos indirectos : overhead* * *gasto n1. (dinero) expense2. (de electricidad, agua, energía, etc) consumption -
14 затраты на рекламу
1) Economy: advertising outlay, charges of advertising, publicity costs2) Advertising: ad spending3) Business: advertising costs, advertising expenses, publicity expensesУниверсальный русско-английский словарь > затраты на рекламу
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15 costo
"cost;Aufwand;custo"* * *m costcosto della vita cost of livingcosti pl di produzione production costsa costo di perdere even if it means losingad ogni costo at all costs* * *costo s.m. cost; ( prezzo) price; ( spesa) expense: il costo del pane, dei libri, the cost of bread, of books; non parte perché non può affrontare il costo del viaggio, he's not leaving because he can't afford the cost of the trip; il costo della vita sale, the cost of living is rising // (comm., econ.): sotto costo, below cost; comprare, vendere sotto costo, to buy, to sell below cost; a basso costo, at low cost; a prezzo di costo, at cost price; costo addizionale, extra cost (o on cost); costo base, basic cost; costo complessivo, all-in (o total) cost; costo corrente, effettivo, actual cost; costo fisso, fixed charge; costo industriale, production cost; costo marginale, marginal (o incremental) cost; costo netto, net cost (o factor cost); costo operativo, operational cost; costo originario, original cost; costo preventivo, budgeted cost; costo primo ( delle materie prime e della manodopera), flat cost (o prime cost o first cost); costo reale, real (o historical) cost; costo sociale, social cost; costo unitario, unit cost; costo variabile, variable cost; costo vivo, outlay (o out-of-pocket) cost; costo del denaro, cost of money; costo del lavoro, della manodopera, labour cost (o cost of labour); costo d'affitto, rental cost; costo del trasporto, haulage, cost of transport, freight, freightage; costo di avviamento, setting up (o starting-load) cost; costo di distribuzione, distribution cost; costo di fabbricazione, manufacturing cost; costo di mercato, cost of market (o market cost); costo di noleggio (di nave ecc.), freight; costo di produzione, cost of production (o production cost), prime cost (o first cost o factory cost); costo di rinnovo, renewal; costo di riproduzione, reproduction cost; costo di trasporti via acqua, waterage; costo e nolo, cost and freight (abbr. c.a.f.); costo assicurazione e nolo, cost insurance, freight (abbr. c.i.f.); costo assicurazione, nolo e cambio, cost insurance; freight and exchange (abbr. c.i.f.e.) // costi crescenti, mounting (o increasing) costs; costi d'amministrazione, administrative costs; costi salariali, wage costs; costi di esercizio, running cost (s), operating charges, operating expenses; costi di pubblicità, advertising costs; costi generali, overhead costs (o overheads); costi previsti, estimated costs; riduzione dei costi, cost reduction; determinazione dei costi, costing.◆ FRASEOLOGIA: a nessun costo, on no account (o in no case); a nessun costo era disposto a rivederla, he did not on any account want to see her again // ad ogni costo, at all costs (o at any rate): l'ha voluto sapere a ogni costo nonostante fosse un segreto, he wanted at all costs to find out, even though it was a secret // a costo di, at the cost of (o even if): voglio passare quell'esame a costo di studiare tutta la notte, I want to pass the exam even if I have to study all night; a costo di perdere tutto, even if I should lose everything // ha pagato un alto costo per raggiungere il suo scopo, he paid a high price to achieve his end.* * *['kɔsto]1. sm(anche), fig costa ogni o qualunque costo; a tutti i costi — at all costs
l'ha voluto portare a tutti i costi — he was determined to bring it, no matter what
non vuol cedere a nessun costo — there's no way he'll give in, he won't give in no matter what
2.* * *['kɔsto]sostantivo maschile1) (prezzo) cost, price; (per un servizio) fee, charge; (spesa) cost, expensea prezzo di costo — [ vendere] at cost (price)
a basso costo — [vendere, comprare] on the cheap; [film, produzione] low-budget, low-cost
sotto costo — [vendere, comprare] below cost, under price
2) a costo ditroverò la chiave, a costo di dover mettere sottosopra tutta la casa! — I'll find the key, I don't care if o even if I have to pull the house apart!
•••a qualunque o ogni costo, a tutti i -i at all costs, at any cost o price; a nessun costo — on no account, by no means
* * *costo/'kɔsto/sostantivo m.1 (prezzo) cost, price; (per un servizio) fee, charge; (spesa) cost, expense; a prezzo di costo [ vendere] at cost (price); a basso costo [vendere, comprare] on the cheap; [film, produzione] low-budget, low-cost; sotto costo [vendere, comprare] below cost, under price2 a costo di a costo della propria vita at the cost of one's (own) life; troverò la chiave, a costo di dover mettere sottosopra tutta la casa! I'll find the key, I don't care if o even if I have to pull the house apart!a qualunque o ogni costo, a tutti i -i at all costs, at any cost o price; a nessun costo on no account, by no means\costo del denaro cost of money; costo del lavoro labour costs; costo di produzione production cost; costo della vita cost of living. -
16 pubblicità
f invar publicity, advertisingannuncio ad(vert)pubblicità televisiva television ad, BE commercialfare pubblicità a evento publicizeprodotto advertise* * *pubblicità s.f.1 publicity: odio la pubblicità e cerco di evitarla, I hate publicity and try to avoid it; dare pubblicità a un'iniziativa, to publicize an initiative // cercherò di fare pubblicità al tuo libro, I shall try to make your book known // sta' zitto, non far pubblicità!, keep quiet about it, don't publicize it! (o don't broadcast it!)2 ( propaganda commerciale) advertising: pubblicità informativa, informative advertising; pubblicità luminosa, luminous signs; pubblicità per corrispondenza, mailing (o mail advertising); pubblicità sensazionalistica, hype; pubblicità subliminale, subliminal advertising; pubblicità radio-televisiva, commercials (o radio and television advertising); pubblicità a mezzo affissione, poster advertising; pubblicità sulla stampa, newspaper advertising; piccola pubblicità, small advertisements (o fam. small ads); agente di pubblicità, advertising agent; ( al servisio di una personalità) publicity agent; agenzia di pubblicità, advertising agency; esperto in pubblicità, advertising expert, (amer.) adman; direttore della pubblicità, advertising manager; spese di pubblicità, advertising costs (o expenses); ufficio di pubblicità, advertising office; fare pubblicità a un prodotto, to advertize a product; fare pubblicità a un film, to publicize a film; ottenere molta pubblicità, to get a lot of publicity // farsi pubblicità, to publicize oneself // la pubblicità è l'anima del commercio, advertising is the very soul of trade // essere condizionati dalla pubblicità, to be conditioned by advertising.* * *[pubblitʃi'ta]sostantivo femminile invariabile1) (attività, professione) advertising, publicityfare pubblicità a un prodotto — to advertise o publicize a product
2) (annuncio) ad(vertisement); rad. telev. commercial (break); (materiale pubblicitario) publicityuna pubblicità televisiva, radiofonica — a television, radio commercial
•* * *pubblicità/pubblit∫i'ta/f.inv.1 (attività, professione) advertising, publicity; lavora nel settore della pubblicità he works in advertising; fare pubblicità a un prodotto to advertise o publicize a product; farsi pubblicità to promote oneself2 (annuncio) ad(vertisement); rad. telev. commercial (break); (materiale pubblicitario) publicity; piccola pubblicità small ad(vertisement); una pubblicità televisiva, radiofonica a television, radio commercialpubblicità comparativa comparative advertising; pubblicità progresso social marketing. -
17 spesa
f expensefare la spesa do the shoppingfare spese go shoppingspese pl di produzione production costsspese pl di pubblicità advertising costsa proprie spese at one's own expense* * *spesa s.f.1 expense, expenditure; spending; ( costo) cost, outlay; charge, fee: spese di manutenzione, maintenance charges (o upkeep expenses); spese di riparazione, cost of repairs; spese di viaggio, travelling expenses; spese domestiche, household expenses; spese minute, petty expenses; spese vive, out-of-pocket expenses; spese scolastiche, school fees; ci fu una spesa di 25.000 euro per le nuove attrezzature, there was an expenditure (o outlay) of 25,000 euros on (o for) new fittings; sta facendo grandi spese, he is spending a lot of money; far fronte a una spesa, to meet an expense; sostenere le spese di qlco., to bear the cost of (o to pay for) sthg.; far sostenere spese a qlcu., to put s.o. to expense; coprire le spese, to cover the cost; ridurre le spese, to cut down one's expenses // a proprie spese, at one's own expense, (fig.) to one's cost; imparare a proprie spese, to learn at one's cost; a spese altrui, (anche fig.) at other people's expense; non badare a spese, to spare no expense: non bada a spese, he spares no expense (o money is no object for him) // fare le spese di qlco., (fig.) to pay for sthg. // essere di poca spesa, (fig.) to be undemanding // stare sulla spesa, to support (o to keep) oneself // (amm.): spese di bollo, stamp dues; spese di registro, registration dues; spese fisse, standing expenses; spese generali, overheads (o overhead expenses); spese ordinarie, ordinary charges (o recurring expenses); spese straordinarie, supplementari, addizionali, extra (o additional) expenses (o costs o charges); spese varie, sundry expenses (o charges); spese amministrative, administrative expenses; a spese pubbliche, at public expense // (econ.): spese correnti, current (o running) expenses; spese di fabbricazione, manufacturing costs; spese di produzione, production expenses (o expenses of production); spese di gestione, di esercizio, operating (o running) costs; spese di manodopera, labour costs; spese fisse, fixed charges; spesa in conto capitale, capital expenditure (o spending); spesa per consumi, consumer expenditure; spesa per investimenti, investment outlays; spese previste dal budget, budgetary expenditure; incorrere in grandi spese, to incur great expenses; spesa nazionale lorda, gross national expenditure; spesa di avviamento, start-up costs (o organization expenses); spesa pubblica, public (o government) expenditure; spesa pubblica in disavanzo, deficit spending // (comm.): spese assegnate, charges forward; spese di trasporto, freightage (o carriage o transport charges); spesa di trasferta, travelling expenses; spese d'incasso, collection expenses; spese promozionali, promotion expenses; comprese le spese, charges included (o inclusive of charges); escluse le spese, charges excluded (o exclusive of charges) // (fin.): spese di emissione, issue (o floatation) costs; spese iniziali a carico di sottoscrittori di fondi, front and fees // (dir.): con spese, with charges; senza spese, without charges // (mar.): spese di sbarco, landing charges; spese di stivaggio, stowage; spese portuali, port charges2 ( acquisto) buy; purchase: questo mobile è stato una bella spesa, this piece of furniture was a good buy3 ( compera) shopping: la lista della spesa, the shopping list; la borsa della spesa, shopping bag; fare la spesa, to do the shopping; faccio la spesa nei negozi vicino a casa, I do the shopping in the shops near home; andare a fare spese, to go shopping.* * *['spesa]1. sfcon la modica spesa di 1000 euro — for the modest sum o outlay of 1,000 euros
ridurre le spese — (gen) to cut down (on spending), Comm to reduce expenditure
a mie spese fig — at my expense
2) (acquisto) buy, purchase, (fam : compere) shopping no pl2.* * *['spesa]sostantivo femminile1) (costo) expenditure, expense, cost, spending U-e per l'elettricità, il telefono — electricity, telephone charges
- e per l'istruzione, la difesa — expenditure o spending on education, defence
-e di trasporto, di manodopera — transport, labour costs
dividere, tagliare le -e — to share the costs, to cut costs
2) (compere) shopping Ulista, borsa della spesa — shopping list, bag
fare la spesa — to do the o some shopping
andare a fare la spesa — to go shopping o to the shops
3) (acquisto)4) a spese dia -e dello stato o della comunità at public expense; la trasferta è a -e della società business travel is chargeable to the company; vivere a -e di qcn. — to live off sb
•spesa pubblica — public expenditure o spending, government spending
- e correnti — current expenditure, running expenses
- e doganali — customs expenses o charges
spesa processuali — dir. (legal) costs
- e di spedizione — forwarding o shipping charges, postage
••imparare qcs. a proprie -e — to learn sth. the hard way o at one's own expense o at one's cost
* * *spesa/'spesa/sostantivo f.1 (costo) expenditure, expense, cost, spending U; -e per l'elettricità, il telefono electricity, telephone charges; - e per l'istruzione, la difesa expenditure o spending on education, defence; -e di trasporto, di manodopera transport, labour costs; dividere, tagliare le -e to share the costs, to cut costs; sostenere forti -e to incur heavy costs; non badare a -e to spare no expense2 (compere) shopping U; lista, borsa della spesa shopping list, bag; fare la spesa to do the o some shopping; andare a fare la spesa to go shopping o to the shops3 (acquisto) questa gonna è stata una buona spesa this skirt was a good buy4 a spese di a -e dello stato o della comunità at public expense; la trasferta è a -e della società business travel is chargeable to the company; vivere a -e di qcn. to live off sb.imparare qcs. a proprie -e to learn sth. the hard way o at one's own expense o at one's cost\spesa pubblica public expenditure o spending, government spending; - e bancarie bank charges; - e correnti current expenditure, running expenses; - e doganali customs expenses o charges; - e fisse standing charge; spesa processuali dir. (legal) costs; - e sociali welfare spending; - e di spedizione forwarding o shipping charges, postage; - e straordinarie nonrecurring expenses. -
18 Werbekosten
Pl. advertising expenditure Sg.* * *die Werbekostenadvertising expense (Pl.)* * *Wer·be·kos·ten* * * -
19 Werbungsaufwand
Werbungsaufwand
(steuerlich) professional expenditure (outlays), business allowance (US);
• Werbungskonto complimentary account;
• Werbungskosten promotion and advertising costs, promotional expenses (US), (Einkommensteuer) professional outlays (expenditure), business allowance, class A deductions (US);
• für Werbungskosten abziehen to allow for professional expenditure;
• Werbungskostenpauschale overall allowance for professional expenditure;
• Werbungsmittler publicity agent, space buyer (US coll.) (broker);
• Werbungsverfahren publicity method;
• Werbungsvermittler advertising agent;
• Werbungszusatz accessory (auxiliary, supplementary) advertising;
• Werbungszwecke advertising purposes, promotions. -
20 рекламные издержки
1) Cinema: advertising cost2) Advertising: advertising costsУниверсальный русско-английский словарь > рекламные издержки
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